What are the problems and changes facing the development of smart home industry

Although the smart home market has received more and more attention from all parties, there is still a long way to go before it really gets off the ground

With the improvement of economic level and consumers” continuous pursuit of quality life, the home appliance market is entering a new stage of consumer upgrading, and more and more emerging categories are entering people”s lives. New categories generate new demands, and the breakthrough of smart home in terms of intelligence and humanization has drawn wide attention from consumers pursuing quality, and generated demand for a new generation.

In the past two years, with the rapid development of new technologies such as 5G, artificial intelligence and Internet of Things, as well as the transformation and upgrading of China”s national consumption structure, smart home has shown a strong vitality and entered a rapid development path. It has gone through three stages of automation, single product intelligence and IoT home scenario, and is entering a period of whole house intelligence exploration.

Relevant data show that by 2022, the growth rate of home smart appliances will exceed 30%, and the number of connections represented by smart home products such as smart locks and smart speakers will reach 43%. The growth rate of smart lighting will exceed 90%, and the overall growth rate is fast. Meanwhile, with many industry giants releasing their smart home strategies and laying out their product ecologies, smart home appliances have become one of the popular areas.

Currently, traditional home appliance manufacturers, Internet giants, cell phone manufacturers and network operators have entered the door to compete for the smart home market. It is worth mentioning that behind the active layout of the giants, smart home is also developing from “single product intelligence” to “whole house intelligence”.

The development dilemma faced by smart home

Although the smart home market has been receiving more and more attention from all parties, there is still a long way to go before it really gets off the ground. At present, the development of smart home mainly faces the following difficulties.

First is the technical difficulty. Internet of Things, cloud computing, edge computing and artificial intelligence are the four key technologies in the smart home field. The progress of smart home cannot be achieved without the rapid development of technology. 5G will make the IoT application more mature, keep the smart single product online in real time, store and process a large amount of information through cloud computing, make the feedback more timely through edge computing, make the service more intimate and short distance through terminal AI, and make the system more scalable through wireless communication technology.
Second, security is also a big issue. The influx of connected devices into a house can pose a threat to the system and can lead to serious consequences. Smart home security is a systemic issue that requires coordination of technology, management, laws and regulations to ensure the health of the entire industry. The development of smart homes is currently immature.
Finally, the current smart home is in the early stage of industrial development. Smart home companies are more focused on market share and core leadership of smart products and are implementing more of their own technology standards. Product compatibility is poor, and data sharing and interconnection of that standard is missing.

To sum up, in the future, smart home still has unlimited potential. Cross-border cooperation, ecological evolution and pan-intelligence breakthroughs will continue. The upstream, midstream and downstream of smart home industry chain will continue to be optimized. It is believed that there will be more smart homes in the future and many opportunities to look forward to.

Future Development Trend of Smart Home

Whole-house intelligence is the inevitable trend of smart home”s future development. Smart home ecological platform will gradually unify with the underlying system: multi-device interconnection is the basis for realizing whole-house intelligence, and the fragmented status quo among smart home brands also invariably greatly reduces the consumer experience and limits the consumer”s use experience.

Inductive connections between devices seriously hinder the implementation of whole-house intelligence. Therefore, protocols and standards must be harmonized across platforms and ecosystems to enable multi-device collaboration so that the consumer app experience can be seamlessly migrated and connected across multiple devices.

By 2022, 24% of smart home devices will be equipped with vision or sensor interaction. Improvements in vision and sensor interaction technologies will further facilitate the development of mobile products in smart home devices. Data privacy and security will be an important issue: The home scenario is different from the office, security, and healthcare domains. It is very private, but it is also the scenario with the most terminals and most vulnerable to attacks.

Therefore, the demand for localization of data processing is gradually increasing. Smart home will evolve from “smart general” to “customized service”: under the technology-led consumer reform system, the Internet-based smart single product will not be able to meet consumers” demand for smart, sophisticated and personalized consumption.

Accurately targeting user needs and digging deeper into product quality, technical content, user matching and personalized services are the core competitiveness of smart home enterprises and the overall development trend of smart home industry in the future.

The cooperation between IT manufacturers and traditional household appliance manufacturers is deepening: the service experience and brand influence of household appliance manufacturers in the field of smart manufacturing is beyond the capability of most IT manufacturers. On the one hand, traditional home appliance manufacturers have started to transform in the smart era. On the other hand, interactive terminals are the focus of IT manufacturers” efforts, which is also the “weakness” of home appliance companies. Therefore, the cooperation between the two can make home appliances and user interaction tandem closely linked together, thus realizing the scenario-based intelligence

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